When wrist watches and diamond jewelry began to become extremely popular around the early part of the 20th century, it was only a matter of time before the two would be fused together to create diamond watches.
Some of the most historical watch brands ever to grace the world of diamond jewelry include the likes of Audemars Piguet, Cartier and Breitling. These proud companies call to mind the golden age of Swiss diamond watch making. Each of these three iconic watch makers has its own unique story to offer up to the history of diamond jewelry.
Each one of these respected timepiece manufacturers were established at the Chaud du Fonds in Switzerland in the 19th century – the center of the watch making world at the time. But it wasn’t until the age of World War One that wrist watches began to become extremely popular, before this they had strictly been a woman’s fashion accessory.
Wrist watches were the only practical timepieces during the trench warfare of the Great War. For this reason, teamed with the technological advances of the time, wristwatches were a runaway success in the period following the First World War. It wasn’t long before the Audemars Piguet, Cartier and Breitling brands were moving into the high-end diamond jewelry market to create their first lines of diamond encrusted luxury watches.
Cartier even has a line of luxury watches called the Tank Series that came out in 1917 having been inspired by the battle tanks that were then roaming the battlefields of Europe. Now in 2010, Cartier still produces a line of descendants from this famous watch, characterized by their square bezels and elegant yet sturdy appearance.
Today, designer companies like these sit at the pinnacle of the diamond jewelry industry. They are however being challenged by many newcomers to the business whose diamond timepieces are being endorsed by big celebrities and have gathered a dedicated following over a short period of time.